We can’t teach the kids not to judge the website of a company nowadays. You may have a very nice content in your web page, but the thing that gives your client a good impression in your business is the web design. Captivating your clients is not the only thing that matters, it is also building trust from them.
In a related study, it shows that the design, in majority, has an effect in people in terms of rejecting and mistrusting a company.
Complexity of the layouts, popping up and flashing out of advertisements, having small fonts, a plain and boring design, and having slow speed in loading contents are those factors they have considered in mistrusting websites.
A poor web design makes a poor first impression.
If you are planning to design a website that would help you in your business, here are 5 elements to know about to create a website that is worthy of a trust.
1. Strategically Planned Layout
If you want to leave the reader through a different story, emphasizing and organizing the site layout would do. As to your main goal, you can show them the nature of your business or what it is all about by giving them idea on what to do next in your page by showing them a form to fill up or showing them your products or services that you offer.
2. Remember White Space.
It is a disappointment to users if they see a busy layout. That is why using a white space is an advantage. It is not necessary to display a color white, but the white space or also called negative space, is defined as the nonappearance of the other elements. You can use it as a color to the background.
It would be great if the key spatial relationship is considered which includes the spacing consistency of the paragraphs and pictures. To be able to attract attention from the visitors, use white space around the element,
3. Knowing about Typography.
Make sure that your typography is visually attractive, has consistency and readable, as you do not want a page with full of text. Typography also includes the size, the family and the style of the font. As long as you have a readable typography, you can play and with the titles of the web page. Remember that many styles and sizes in the font can cause distraction on the visuals.
4. Color Theme
Diverse colors and combinations of colors take an effect on the emotions of people. Trustworthiness, professionalism and security can be relayed through a color dark blue. In drawing attention to the website features, colors can help. Don’t be afraid to explore colors that are complementing your business logo.
5. Images that are Great.
It will be boring for the site if you don’t put images in the website. You can actually combine the content with the images, icons and logos because readers are expecting it. Putting visually attracting photos will stun the readers and be amazed.