NBA’s Miami Heat Organization is First to Implement Mobile-Only Tickets
It is absolutely a thrilling time for NBA fans worldwide as the summer break technically come to an end. A lot of major player movements has been going around and the teams are now busy working in training camps. NBA fans now have the more reason to start saving money to get their game tickets as we go near the start of this year’s regular season in late October. Talking about game tickets, a very interesting turn of event is now happening in the Miami Heat organization. The NBA’s Miami Heat is now technically the first NBA team that is entirely going to a complete paperless ticket route.
How so?Exactly how?To what manner? Well, the big news is that the Miami Heat organization is now entirely using mobile tickets. Indicating that paper tickets will be available no more. The franchise has declared that all fans who wish to go to a game is going to be utilizing mobile tickets on their smartphones to get into the arena beginning with the 2017 basketball season. For the Miami Heat fans to see their team play in person, this is now an absolute requirement.
As a lot of people have already tried using mobile tickets to go to sporting events and concerts, this is nothing new. The truth is, about one-third of Miami Heat attendees used mobile tickets to enter Heat games just last season. This move has definitely received mixed reactions from regular fans. Based on the Miami Heat organization, making use of mobile tickets will assist them in knowing more about their clients and supply more security capabilities all at once. Mobile-only tickets beefs up the level of protection from fraud and this is obviously, its number one benefit for the franchise. It is no surprise that some people sell fraudulent tickets outside of the arena and this move aims to combat exactly that.
On the other hand, many fans often share or re-sell official game tickets to associates, family, or other people. Naturally, one of the main concerns for fans is whether or not these mobile-only Miami Heat tickets will be transferable. The Miami Heat organization assures their fans that these mobile tickets are fully transferable. Despite the fact that some fans may be doubtful that technological errors could occur and trigger troubles. As the season progresses, certainly any potential glitches will be fixed. Another concern is that not everybody owns a smartphone. This hasn’t been completely sorted out by the franchise still. Especially in big memorable games, many fans also like to keep and collect ticket stubs. With this new mobile-only option, guess that won’t be possible anymore. The franchise is still considering an option of adding a keepsake paper ticket at an added cost to resolve this issue with fans.
More reading: my link